Yoto gains listings and exposure at 14 InMotion UK & Ireland airport locations
By Luke Barras-hill |
Children’s audio product firm Yoto has secured airport retail space with WHSmith-owned InMotion.
Yoto Minis (£59.99), accessories including the Mini Adventure Jacket (£16.99) and Travel Case (£29.99), plus content cards (from £6.99) are now available for travellers at 14* InMotion airport locations around the UK and Ireland.
According to its website, Yoto says its screen-free audio players allows children to explore more than 1,000 stories, music, activities and more.
Yoto cards used in conjunction with the players to inspire independent learning and play, while helping to build confidence.
*East Midlands, Gatwick North, Heathrow T2 Upper, Heathrow T3, Heathrow T4 North, Heathrow T5 Upper, Manchester T1, Manchester T2, Stansted, Bristol, Edinburgh, Gatwick South Lower, Gatwick South, Dublin T1.
To read more about the dynamic and evolving children’s category in travel retail, click here for a dedicated report within the TRBusiness January 2023 e-zine.
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