M1nd-set shares views on Ebola survey as WHO misses target

By Charlotte Turner |

Peter Mohn, CEO and Founder of m1nd-set sheds light on the findings of the Ebola survey conducted with TRBusiness in October. He shares his views on the major consumer survey and presents what he found the most illuminating.


Publishing this video is timely as it is today that the World Health Organisation (WHO) has missed its own target to halt the spread of Ebola in west Africa.


Two months ago it set a goal to isolate seven in ten infected people, and safely bury 70% of those who died from the disease, by today. According to Reuters news agency, only Guinea has been successful in meeting the target, with Sierra Leone and Liberia isolating well under half of those infected.



In the video interview with Mohn, he also discusses the shopping habits and behaviours of those passengers travelling to Middle Eastern and African destinations. He shares his insights on what sets shoppers from different nationalities apart in the Middle East and Africa.


In partnership with m1nd-set TRBusiness conducted another survey on the top-spending nationalities in the Middle East and Africa. In total 2,000 interviews with international travellers (from m1nd-set’s unique database) in the Middle East and Africa were carried out online.


Results can be found in the November issue of TRBusiness magazine.


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