Americas travel retail distribution specialist Duty Free Dynamics (DFD) has added adidas sportswear to its brand portfolio.
The company described the new strategic partnership as a significant milestone that would elevate the retail experience for travellers in the Caribbean region.
The collaboration also highlights DFD’s commitment to offering a diverse and premium range of international brands.
Under the terms of the new agreement, DFD’s retail partners will have access to an extensive selection of adidas products including sports footwear, apparel and accessories.
“Introducing adidas to our portfolio is a moment of immense pride for Duty Free Dynamics,” noted DFD CEO Martin Mairal. “adidas is synonymous with innovation, quality, and style, making it a perfect fit for our partners who seek the best in sports and lifestyle products.”
In addition to adidas, DFD offers a carefully selected assortment of well-known brands across various categories, including watches, fashion, electronics and toys.