Gosling – Castle Partners and Monarq expand partnership in US duty free

By Charlotte Turner |

As Gosling – Castle Partners and Monarq Group conclude six years of ‘successfully’ working on the Goslings portfolio in the Caribbean & Latin America, the companies have now announced an expansion of their partnership.

 

As of 1 July 2021, Monarq will be the exclusive distributor for the Gosling – Castle Partners portfolio in US duty free markets including the cruise ship channel.

 

The portfolio consists of Goslings Rums, Goslings Stormy Ginger Beer, and the RTD Dark ‘n Stormy canned cocktail.

 

Robert de Monchy, Founder and CEO of Monarq Group, said: “We have been working with the Goslings portfolio in the Caribbean & Latin America for more than six years, which proved to be a very successful and fruitful partnership.

 

“Gosling – Castle Partners offers a leading premium – and innovative portfolio of rum, ginger beer and RTDs, which coincide perfectly with our brand building philosophy and ambitions in the USA Duty Free channel.

 

‘GREAT, COMPLEX REGION’

“We look forward to working many more years with the Gosling – Castle Partners team and to achieve our mutual goals.”

 

Malcolm Gosling, President & CEO of Gosling – Castle Partners added: “We are delighted to extend and expand our partnership with Monarq Group. The past six years, Monarq has been an admirable partner, successfully building the distribution, sales and marketing of the Goslings portfolio in this great but complex region.

 

“The consolidation of our business throughout the region with one dedicated partner will certainly lead to a continued success story of our brand in this part of the world.”

 

The Gosling – Castle Partners portfolio joins Monarq Group’s premium alcoholic beverages portfolio, which includes Jack Daniel’s, Heineken, Woodford Reserve, Asahi, Herradura, Peroni, Bollinger, Licor 43, Villa Massa, Luxardo, Fernet Branca, Barbancourt and AIX Rosé, among others.

 

GOSLING AND CASTLE BRANDS – THE HISTORY

In early 2005 the Gosling family joined with Castle Brands Inc to launch a global joint venture, Gosling-Castle Partners, Inc. to solely focus on the sales and marketing of Goslings Rum.

 

A family business for over 200 years, Goslings Rum is Bermuda’s largest export product and the only rum that is blended and bottled on the island. Goslings offers five rums: Goslings Black Seal Rum, Goslings Gold Seal Rum, Goslings 151 Proof Black Seal Rum, Goslings Family Reserve Old Rum, and Goslings Papa Seal Single Barrel Bermuda Rum.

 

Goslings Stormy Ginger Beer, crafted specifically for use in the trademarked Goslings Dark ’n Stormy cocktail, is reportedly ‘the number-one selling ginger beer in the United States’.

 

Goslings also markets a ready-to-drink Dark ‘n Stormy cocktail in a can. Goslings is available in all 50 states as well as North American and European Duty Free, the Caribbean, Canada, Australia, and most European markets.

 

ABOUT MONARQ GROUP

Monarq Group was founded in 2006 and is a leading independent regional import, distribution and marketing company, focused on developing alcoholic beverage brands in the premium segments.

 

Monarq Group operates in the domestic and duty free markets of Latin America and the Caribbean plus USA in duty free. The company is headquartered in Amsterdam with regional office locations in Miami, Mexico City and Santiago, Chile.

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