The newly inaugurated No Boundaries store forms part of a major refresh of MKE’s retail and F&B facilities.

Milwaukee General Mitchell International Airport (MKE) has cut the ribbon on a new ‘No Boundaries’ retail store at the main terminal.

Operated by Paradies Lagardère and located pre-security, the shop sells an assortment of outerwear clothing, apparel, gifting items and equipment from popular national brands such as Columbia, Kühl, Adventura, CamelBak, Atomicchild and others.

“With more people seeking outdoor destinations for leisure travel this winter, we couldn’t picture a better time to welcome No Boundaries to Milwaukee Mitchell International Airport,” said Airport Director Brian Dranzik.

“Whether you’ve come here to hit the snow-covered slopes, do some cold-weather camping, or if you’re simply trying to enjoy some time outside – No Boundaries has the gear to meet the needs of travellers who crave adventure.”

Graphics inside the shop invigorate travellers to explore Wisconsin’s great outdoor destinations such as Lake Superior, Devil’s Lake State Park and Milwaukee’s Pierhead Lighthouse.