Grab provides contactless order and payment services in airport restaurants and outlets worldwide.

Airport e-commerce platform Grab has transacted its five millionth order.

The order was placed by a guest at Dallas Fort Worth International Airport (DFW) using the American Airlines app.

Grab provides contactless order and payment services in airport restaurants and outlets worldwide including its mobile marketplace, Grab app, order at table and kiosks.

DFW was Grab’s first partner to launch its marketplace solution in 2017, allowing guests to choose from multiple outlets and place orders from their own device.

Most recently, Grab introduced its touch-free order-at-table technology in selected restaurants at the airport. It has now expanded the marketplace solution with the launch of the DFW Market, offering web ordering at DFWOrderNow.com without the need to download an app.

ENHANCING THE AIRPORT EXPERIENCE

Jeff Livney, Chief Experience Officer at Grab said: “It’s fantastic to be able to announce that we’ve hit five million orders. Our goal has always been to enhance the airport experience by providing efficient and stress-free ways to order food and beverage.

“We are pleased that Grab’s flexible solutions are helping our airport partners address additional challenges at this difficult time.

“With American Airlines being our first airline partner and DFW Airport the first partner to launch Grab’s Marketplace, this is a great achievement for us all. It also demonstrates that a partnership approach and true collaboration, which are always important, can yield good commercial results even in such a tough market.”

Ken Buchanan, Executive Vice President, Customer Experience and Revenue Management added: “As the first airport partner of Grab, we are proud to see the five millionth order happen at DFW.

“Now more than ever, we are working hard to enable as contactless an airport experience as possible. Through the recent expansion of our Grab program into retail and launch of DFWOrderNow.com, we look forward to serving more guests through our digital programs.”

Grab’s omnichannel platform expands the reach of the airport marketplace into apps including American Airlines, DFW Airport and Priority Pass.