Trbusiness. The travel retail Trbusiness. The magazine for global retail and duty free professionals.
Rémy Cointreau builds Metaxa range with summer push in Greek travel retail
Brand owner Rémy Cointreau is launching three new products from The House of Metaxa, the amber spirit from Greece, supported by a 360-degree marketing campaign across key Greek travel retail locations throughout the summer. The 12 Stars Zeus Limited Edition is targeted...
The Dalmore unveils Year 2 of GTR-exclusive Portfolio Series
The Dalmore has unveiled The Portfolio Series 2025, the second release of The Portfolio Series, an annual three-part collection of Highland Single Malt Scotch whiskies finessed in hand-selected Bordeaux casks from some of the region’s most revered Châteaux vineyards. The Portfolio Series is a limited-edition collection of red wine cask finished whiskies expertly curated by The Dalmore’s Master Whisky Makers, and each year, thoughtfully interpreted by a chosen creative in collaboration...
Edinburgh Gin launches TREX expression at its WDF boutique
Ian Macleod Distillers has unveiled a new, limited edition, London Dry gin for its multi award-winning Edinburgh Gin, available exclusively at...
Johnnie Walker Black Ruby pop-up opens at Paris CDG
Johnnie Walker has opened a new Johnnie Walker Black Ruby pop-up at Paris Charles de Gaulle Airport. The Black Ruby pop-up, which is open...
Henkell Freixenet anticipates fizzy reception for new ranges at TFWA WE
Leading sparkling wine player Henkell Freixenet will showcase its latest product innovations at the TFWA World Exhibition & Conference (28...
Belfast City Airport celebrates local distillers with 'Spirit Week' spotlight
Belfast City Airport has become the first airport in Northern Ireland to launch 'That’s the Spirit', a week-long celebration of local spirit...
AdVini announces new strategic partnership with Tallink Duty Free
AdVini has announced the launch of a new partnership with Tallink Duty Free, marking a significant step in strengthening its presence in Northern...
Campari launches prize-position Appleton boutique at Sangster
Campari Group Global Travel Retail (GTR) has unveiled an Appleton Estate boutique experience at Sangster International Airport, designed to immerse...
L’Oréal Paris and Royal Salute go cross-category at Suvarnabhumi
L’Oréal Paris has joined forces with Royal Salute on a cross-category collaboration activation at Thailand's Suvarnabhumi Airport. Combining a...
Jägermeister highlights Teremana with Avolta collaboration at several hubs
Mast-Jägermeister SE, the global distribution partner of Teremana, is collaborating with Avolta to bring its high impact activation to new...
Bacardi GTR partners with Ushuaïa Ibiza on summer campaign
Bacardi Global Travel Retail has announced a partnership for its latest innovation, Patrón el Alto Tequila, with Ushuaïa Ibiza, billed as the...
Nemiroff teams up with Australia’s Wallaroos in brand expansion bid
Ukrainian spirits company Nemiroff has partnered with Australia’s national women’s rugby team, the ‘Wallaroos’. The alliance nods to...
The Macallan opens flagship LA boutique with DFS
Following the opening at Heathrow Airport in May, The Macallan has expanded its global retail presence with a new flagship at Los Angeles...
Espolòn Tequila launches retail takeover at Miami International Airport
Espolòn Tequila, owned by Campari Group GTR, recently returned to Miami International Airport with a two-month activation at MIA, featuring 12...
Penfolds' Glass Charms enter GTR under limited APAC launch
Winemaker Penfolds has introduced a new gifting experience to global travel retail (GTR) with the launch of its limited-edition Penfolds Wine Glass...
Proximo Spirits launches 1800 GuachiMonton in Europe GTR
Proximo Spirits is partnering with Gebr. Heinemann to launch 1800 GuachiMonton Tequila in stores in Vienna and Frankfurt airports, with activations...
Kreol unveils exclusive Paul John Whisky at Cochin Duty Free
Kreol Travel Retail, in collaboration with Paul John Whisky, has announced the launch of a limited-edition Port Cask Finish Single Malt,...
Glen Moray drives quartet of golf-focused activations at UK airports
Glen Moray single malt Scotch whisky is raising a celebratory dram to mark its continued partnership with golf’s Senior Open Championship with...
The Macallan opens São Paulo SIS in partnership with Avolta
The Macallan officially welcomed travellers to its first Shop-in-Shop (SIS) in Brazil at São Paulo Guarulhos International Airport (GRU), Terminal...
Jägermeister extends Orange Era campaign at multiple Avolta locations
Mast-Jägermeister SE, has extended the roll-out of its latest channel-exclusive activation campaign, The Orange Era, with Avolta at airports in...
Rémy Cointreau builds Metaxa range with summer push in Greek travel retail
Brand owner Rémy Cointreau is launching three new products from The House of Metaxa, the amber spirit from Greece, supported by a 360-degree marketing campaign across key Greek travel retail locations throughout the summer. The 12 Stars Zeus Limited Edition is targeted...
The Dalmore unveils Year 2 of GTR-exclusive Portfolio Series
The Dalmore has unveiled The Portfolio Series 2025, the second release of The Portfolio Series, an annual three-part collection of Highland Single Malt Scotch whiskies finessed in hand-selected Bordeaux casks from some of the region’s most revered Châteaux vineyards. The Portfolio Series is a limited-edition collection of red wine cask finished whiskies expertly curated by The Dalmore’s Master Whisky Makers, and each year, thoughtfully interpreted by a chosen creative in collaboration...
Edinburgh Gin launches TREX expression at its WDF boutique
Ian Macleod Distillers has unveiled a new, limited edition, London Dry gin for its multi award-winning Edinburgh Gin, available exclusively at...
Johnnie Walker Black Ruby pop-up opens at Paris CDG
Johnnie Walker has opened a new Johnnie Walker Black Ruby pop-up at Paris Charles de Gaulle Airport. The Black Ruby pop-up, which is open...
Henkell Freixenet anticipates fizzy reception for new ranges at TFWA WE
Leading sparkling wine player Henkell Freixenet will showcase its latest product innovations at the TFWA World Exhibition & Conference (28...
Belfast City Airport celebrates local distillers with 'Spirit Week' spotlight
Belfast City Airport has become the first airport in Northern Ireland to launch 'That’s the Spirit', a week-long celebration of local spirit...
AdVini announces new strategic partnership with Tallink Duty Free
AdVini has announced the launch of a new partnership with Tallink Duty Free, marking a significant step in strengthening its presence in Northern...
Campari launches prize-position Appleton boutique at Sangster
Campari Group Global Travel Retail (GTR) has unveiled an Appleton Estate boutique experience at Sangster International Airport, designed to immerse...
L’Oréal Paris and Royal Salute go cross-category at Suvarnabhumi
L’Oréal Paris has joined forces with Royal Salute on a cross-category collaboration activation at Thailand's Suvarnabhumi Airport. Combining a...
Jägermeister highlights Teremana with Avolta collaboration at several hubs
Mast-Jägermeister SE, the global distribution partner of Teremana, is collaborating with Avolta to bring its high impact activation to new...
Bacardi GTR partners with Ushuaïa Ibiza on summer campaign
Bacardi Global Travel Retail has announced a partnership for its latest innovation, Patrón el Alto Tequila, with Ushuaïa Ibiza, billed as the...
Nemiroff teams up with Australia’s Wallaroos in brand expansion bid
Ukrainian spirits company Nemiroff has partnered with Australia’s national women’s rugby team, the ‘Wallaroos’. The alliance nods to...
The Macallan opens flagship LA boutique with DFS
Following the opening at Heathrow Airport in May, The Macallan has expanded its global retail presence with a new flagship at Los Angeles...
Espolòn Tequila launches retail takeover at Miami International Airport
Espolòn Tequila, owned by Campari Group GTR, recently returned to Miami International Airport with a two-month activation at MIA, featuring 12...
Penfolds' Glass Charms enter GTR under limited APAC launch
Winemaker Penfolds has introduced a new gifting experience to global travel retail (GTR) with the launch of its limited-edition Penfolds Wine Glass...
Proximo Spirits launches 1800 GuachiMonton in Europe GTR
Proximo Spirits is partnering with Gebr. Heinemann to launch 1800 GuachiMonton Tequila in stores in Vienna and Frankfurt airports, with activations...
Kreol unveils exclusive Paul John Whisky at Cochin Duty Free
Kreol Travel Retail, in collaboration with Paul John Whisky, has announced the launch of a limited-edition Port Cask Finish Single Malt,...
Glen Moray drives quartet of golf-focused activations at UK airports
Glen Moray single malt Scotch whisky is raising a celebratory dram to mark its continued partnership with golf’s Senior Open Championship with...
The Macallan opens São Paulo SIS in partnership with Avolta
The Macallan officially welcomed travellers to its first Shop-in-Shop (SIS) in Brazil at São Paulo Guarulhos International Airport (GRU), Terminal...
Jägermeister extends Orange Era campaign at multiple Avolta locations
Mast-Jägermeister SE, has extended the roll-out of its latest channel-exclusive activation campaign, The Orange Era, with Avolta at airports in...
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Espolòn Tequila launches retail takeover at Miami International Airport
Espolòn Tequila, owned by Campari Group GTR, recently returned to Miami International Airport...
Penfolds' Glass Charms enter GTR under limited APAC launch
Winemaker Penfolds has introduced a new gifting experience to global travel retail (GTR) with the...
The Macallan opens flagship LA boutique with DFS
Following the opening at Heathrow Airport in May, The Macallan has expanded its global retail...
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