TRBusiness Summit Shorts: Duty Free Global
By Luke Barras-hill |
Barry Geoghegan, Founder of Duty Free Global (DFG), brands the Americas of “strategic importance” for the specialised wines & spirits brand partner, particularly within bourbon and tequila.
Geoghegan spoke on video to TRBusiness ‘Summit Shorts’, produced in partnership with The Bluedog Group and filmed on location at the Summit of the Americas in Florida (14-17 April).
He mentioned new launches from White X Cognac by Quavo & Sazerac and Traveller Whiskey from Buffalo Trace Distillery, the latter marrying the artistic creativity of Grammy award-winning artist Chris Stapleton with the expertise of Buffalo Trace Distillery Master Distiller Harlen Wheatley.
On Traveller Whiskey, Geoghegan added: “We will be producing a one-litre bottle for the channel.”
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