Travel retailer Dufry and airport operator PT Angkasa Pura I (AP1) have officially opened new retail stores and food and beverage sites at I Gusti Ngurah Rai International Airport in Bali.

Dufry is operating both duty free and branded boutiques in the airport. It is managing the F&B outlets via its international subsidiary HMSHost International. 

The official ribbon cutting took place on 11 September with Dufry CEO Xavier Rossinyol present alongside and Dendi T. Danianto, AP1’s Marketing and Services Director.

Also at the opening were Dufry Asia Pacific President & CEO Freda Cheung, Dufry South East Asia and Oceania Managing Director David Mackay, and I Gusti Ngurah Rai International Airport Bali General Manager, Handy Heryudhitiawan.

Dufry won the retail and F&B tender for the airport in 2021. In total, 13 F&B outlets have been gradually opened to airport visitors. 

Behind the strategy is the objective to target different Bali passenger groups, from foreign tourists and family groups to business travellers. 

Australian brand The Coffee Club and international name Pizza Hut have both opened. Local eateries Two Dragons and Little Eats are also in the airport, offering a “huge variety” of Asian food, including Vietnamese, Thai and Korean.

Smoothies and juices are available from FRESH, while Espresso Bar offers quick bites, and alcoholic drinks are served from High Tide Bar. The most recent opening to join the line-up was Wolfgang Puck Bar and Kitchen.

Dufry and AP1 in Bali: store refurbishments 

On the retail side, Dufry has opened 20 new stores including Bally, Calvin Klein, Chloe, Collection, Deus Ex Machina, Emporio Armani, Lacoste, Marc Jacobs, Michael Kors, Montblanc, Oakley, Quiksilver, Sarinah, Suncatcher, The Art of Time, and Tumi.

Dufry also embarked on a refurbishment programme across its existing stores. Names to have a refit include Coach, Longchamp, Marc Jacobs, Swarovski.

The retailer also revamped the Victoria’s Secret shop it took over from DFS Group. 

Also receiving renovations were the Departures Walkthrough Shop, Departures Spirit Shop, Last Minute Shop, Last Chance Shop and Arrivals Shop.

AP1 said it is “continuously innovating” to provide a quality airport experience and collaborates with global players, including Dufry. The operator manages 16 airports across Indonesia. 

I Gusti Ngurah Rai Airport Bali returned to growth in 2022, handling 12.5 million passengers in 2022. Over 4.5m of these were international travellers. 

As of August, the airport has served 13.9m passengers in 2023, with 7.4m of them international. 

‘Extremely proud’

“We are extremely proud to be here today with our colleagues from Angkasa Pura I to officially celebrate the completion of this development process,” said Dufry’s Rossinyol. 

“We have partnered with the airport for the last ten years and over that time, have developed a truly collaborative and close partnership with the airport team. 

“We are delighted to be able to play our part in delivering the best brands and concepts – both in F&B and travel retail – to the airport’s 1.6 million plus visitors [base 2022-23].

“The customer is at the heart of everything we do at Dufry and with the extensive refurbishments of our existing stores, alongside the introduction of completely new retail spaces and F&B outlets, we are taking the airport experience to another level in alignment with our Destination 2027 Strategy, and delivering on our promise to make travellers happier!”

President Director of AP1 Faik Fahmi added: “AP1 alongside business partners always work side-by-side to prioritise airport service users to create a customer experience. 

“With good collaboration between Dufry and AP1, I hope that we can further improve the quality of service to airport service users so that they can feel more comfortable and happy during their time at the airport.

“With the increase of passenger traffic at I Gusti Ngurah Rai Airport Bali, of course the presence of world-class retail and F&B services presented by Dufry and HMSHost International will greatly pamper airport service users.” 

Last month, Dufry posted its 2023 H1 financial results which showed 31.5% organic growth over the same period in 2022.