In this episode of the TRBusiness Adapt & Survive video series, Andrew Carter, Managing Director of Chase Distillery, tells TRBusiness that while the company’s travel retail business is clearly being impacted by Covid-19, its direct-to-consumer online business is ‘flourishing’.

“Our retail sales team are actually very busy as is the team on the farm [based in Herefordshire,UK]. We have furloughed a part of our team, but they will be paid 100% until the end of May.”

Carter says the company is ‘trying to help’ its retailer partners ‘where it can’ in terms of payment terms and cash flow. “It’s a balance for all of us; we’re all trying to manage our own cash flow positions, but we’re also trying to do the right thing, by both our travel retail and on-trade customers that are probably worse hit than us.”

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