Maison Cartier showcases latest boutique at new-look Paris CDG T1

By Luke Barras-hill |

Cartier has launched its third store at Paris CDG, this time at the new T1.

Maison Cartier has released images of its newest boutique at Paris Charles de Gaulle (CDG) Airport.

Located in the central shopping quarter of the upgraded Terminal 1, which recently unveiled under Groupe ADP’s retail and hospitality fascia Extime after reopening in December, the new boutique adds to the French luxury house’s two existing units at Terminal 2.

The contemporary store boasts an imposing exterior façade that evokes the spirit of Paris and the house’s classic codes, designed to draw consumers in after they pass a prominent Cartier fragrance space in the beauty area situated just metres from the new boutique.

Inside, travellers will discover a Cartier panther fresco that acts to guide visitors through Paris to discover the savoir faire of the Maison.

A novelty area, positioned around a fluted plaster column and covered with a golden patina chandelier, introduces seasonal activations and the latest collections.

In the jewellery space, red fabrics adorn the walls to reinforce Cartier’s iconic lines.

The ambience is lifted through warm tones of wood and bronze wallpaper as customers peruse Cartier’s leathergoods and accessories.

Elsewhere, the boutique offers specific zones for watches and gifting collections, in addition to a refined selection of services such as quick shining and engraving.

Virginie Martignac, Cartier Global Travel Retail Director, commented: “We are pleased to debut the Cartier boutique in the newly renovated and modern Terminal 1 of Paris Charles de Gaulle Airport. Developed with travellers’ needs in mind, the boutique presents a contemporary and elevated luxury airport shopping experience influenced by this great city’s artistry and refinement.

“The boutique is set to inspire travellers with Paris’s joie de vivre through exclusive luxury retail experiences with a charmingly local touch.”

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