DFS Group in partnership with Shiseido Travel Retail has unveiled a new Shiseido concept counter at T Galleria Beauty by DFS, Causeway Bay in Hong Kong.

To mark the occasion, Shiseido China Skincare Spokesperson and Chinese actor Huang Xuan made an exclusive visit to T Galleria by DFS, Canton Road and T Galleria Beauty by DFS, Causeway Bay, to promote Shiseido’s Essential Energy range.

This is retailed as part of the DFS x Shiseido partnership and supported by an exciting new mobile app.

As part of the special in-store event, DFS launched a live streaming initiative which allowed bloggers to live stream using Weibo and Yizhibo.

CLICK AND COLLECT PLATFORM

DFS also activated its Click and Collect e-commerce platform, making a selection of Shiseido products available online for customers wanting to shop remotely and instantly.

Fifteen discerning travellers were also treated to a photo opportunity, an energy booster drink specially made with Shiseido Essential Energy products and a customised luggage-tag hand-engraving service.

DFS Senior Vice President Beauty Christophe Marque said: “The new concept counter at T Galleria Beauty by DFS, Causeway Bay is another demonstration of DFS’ commitment to innovation and pushing boundaries with cutting-edge beauty concepts.

“We are delighted to continue our long relationship with Shiseido and to offer our travelling customers more opportunities to discover the exciting world of DFS.”

Shiseido Vice President Marketing Elisabeth Jouguelet added: “T Galleria by DFS is the perfect place to experience all that Shiseido has to offer.

“Our new #ShareBeauty mobile app experience helps customers to learn about the unique benefits of our highly acclaimed Essential Energy range and the centuries-old Japanese art of beauty and revitalisation that Shiseido is famous for perfecting.”

Huang remarked: “Shiseido and T Galleria by DFS are the perfect match in quality, beauty and sophistication.

“I believe that travel is a rejuvenating experience and Shiseido’s Essential Energy range is a perfect complement to a life of adventure.”

SPECIAL OFFERS

Meanwhile, customers visiting selected T Galleria by DFS stores can take advantage of various special offers.

These include 10% savings on the DFS Exclusive Shiseido Vital Perfection Wrinkle Lift Whitening Set and five-Piece Deluxe Travel Kit valued at HK$540($69) on any purchase in excess of HK$1,300 ($166).

They will also receive an additional Travel Luggage Divider and two-Piece Deluxe Travel Kit valued at HK$870 ($111) upon spending an extra HK$500 ($64) on top of the HK$1,300 ($166).