A celebratory limited edition bottle for the exotic Passoã liqueur, created in collaboration with designer and art director Kleber Matheus, launches this month in European travel retail and selected domestic markets.

 

The first passion fruit liqueur in the world, Passoã cherishes its Brazilian roots and to commemorate the year when all eyes will be on Brazil, the brand has brought in abstract neon light artist Kleber Matheus to produce a special bottle design featuring luminous yellow, green and blue triangles against a striking black background.

 

“I designed this bottle to celebrate Brazil,” commented Matheus. “As you know, 2014 is a very special year for Brazil, so that’s why I was inspired by the flags and by Brazilian culture. My inspiration was ‘neo-concretism’ from Brazil. These movements for me are super-inspiring.”

 

Made in France, Passoã (ABV 17%) is a passion fruit liqueur with notes of red berries and citrus, and is an ideal component in cocktails and long drinks.

 

The Passoã by Kleber Matheus Limited Edition is launched this month in selected European domestic locations and, through brand-owner Rémy Cointreau Global Travel Retail, in European travel retail markets as a 70cl, 75cl and, in travel retail, one litre bottle.