Swedish beauty-tech company Foreo has launched online as part of the CDF Macau e-shop.

The company’s Foreo and FAQ lines are available on the site including the EMS-Pro, Power-RF, LED-Pulse and T-Sonic devices.

Foreo says the launch is in line with its desire to expand digitally to mitigate against the impact of the coronavirus.

“Recent data shows that tourism in Macau is recovering due to the resumption of exit endorsements for mainland residents to travel to Macau.

“Visitor arrivals totalled 1,738,428 in Q1 of 2021. Per-capita spending of visitors hit a surge of 128.6% year-on-year during the same period,” the company said.

‘A TRAVEL RETAIL POWERHOUSE’

Gary Leong, Global Travel Retail Director, Foreo said: “We have extreme confidence in Macau as a travel retail powerhouse and seeing the most recent tourism numbers has only boosted our confidence even further.

“Launching both Foreo and FAQ on the CDF Macau e-shop will no doubt open up even more doors when it comes to dominating the e-commerce space for our brands and put us on a clear path to success in Macau.”

Suni Tuli, CEO, King Power Group Hong Kong commented: “Partnering with such established and well-recognised brands is a plus for any e-commerce business looking for authority in the space.

“We are beyond pleased to be able to partner with both Foreo and FAQ and look forward to providing our customers with an array of not only affordable but effective products that will contribute to and elevate their lifestyles.”

As reported back in 2018, the joint-venture comprising China Duty Free Group and King Power Macau was awarded the five-year duty free contract to operate at Macau International Airport.

Foreo products are also available at multiple travel retail channels in Macau with Duty Free Americas at the Venetian, Dufry at the Shoppes Venetian, Dufry at the Shoppes Parisian and DFS Studio City, MGM Cotai, Four Seasons, and City of Dreams.