Italian luxury brand Bulgari will make its debut at an Australian airport at Sydney Airport’s T1 International Terminal in Q4.

Passengers can enjoy a wide selection of the label’s iconic jewellery, with collections such as Serpenti and B. Zero 1 joining leathergoods, handbags, accessories, watches and eyewear.

“We’re thrilled to announce Bulgari will soon open at T1,” said Sydney Airport General Manager Retail Glyn Williams. “The brand is exceptional in terms of luxury and their unique product creativity and ability to develop collections that have strong appeal across a range of customer demographics means it’s the perfect fit for our diverse T1 passenger mix.”

BOUTIQUE DESIGN CONCEPT

Bulgari joins the International Terminal luxury precinct’s impressive premium fashion mix, which includes Tiffany & Co., Hermès, Gucci, Rolex, Burberry, Max Mara, Michael Kors, Tumi, Emporio Armani, Coach and Hugo Boss.

Williams says the addition of Bulgari strengthens the airport’s commitment to evolving its retail offer through new concepts and brands at tax-free prices.

A dazzling store located after customs features marble columns, walnut parquet flooring and Murano crystal chandeliers that whisk customers away to the bustling, upmarket Via Condotti in Rome.

“The new Bulgari boutique to open at Sydney Airport marks our seventh store opening in Australia and further supports the market’s potential in luxury retailing,” added Jenny Cheah, Managing Director South Asian Operations, Bulgari.

“Similar to our recently refurbished Castlereagh Street flagship, the boutique at T1 will express the new design concept executed by Peter Marino who has reimagined some of the most iconic Bulgari boutiques around the world.”

Sydney Airport handled 14.9m (+7.2%) international passengers in 2017 as income from speciality stores helped push retail revenue up by 12.7% to A$331m ($247.5m).