Global fashion jewellery brand Buckley London has reported a successful and positive response after an exclusive sneak preview of the upcoming spring/summer 2019 collections at the recent TFWA World Exhibition in Cannes.

The brand not only showcased the latest additions to its women’s collections, but debuted its new men’s collection.

Visitors to the Buckley stand in Cannes were given a preview of seven new women’s collections ahead of the official season launch in February 2019. Taking inspiration from strong female figures, each collection has been designed to feel contemporary yet classic and affordable yet luxury.

ADDITIONAL COLLECTIONS

After reports of increased sales year-on-year, the new Be Charmed range has continued to grow with additional collections, Paradise and Eastern Wishes.

According to the company, the Goulding collection was a big hit with buyers and highly commended for its contemporary, on-trend design and polished gold plate finish. The men’s collection also proved successful with its designs, materials and styles yielding a positive response.

Airline customers were presented with inflight exclusive sets, including the new Wanderlust collection. This includes pieces such as the Jetsetter Charm Set with Necklace and Tropical Charm Bracelet/Necklace.

Buckley said that the intricate design, gold tone and subtle messaging on the Sunshine Script pieces made this a popular collection with buyers, who acknowledged its versatility and attention to detail.

Buyers were also impressed with the selection of display units available for purchase to enhance the brand presence within their own retail space. These include the new style slimline four-sided freestanding floor unit that has been designed to offer valuable space-saving in-store while displaying an optimum number of products.

Amy Donlon, Head of Sales and Marketing for Buckley London said: “This years’ TFWA Cannes show was a huge success for Buckley London with an abundance of visitors to the stand, 10 prospective new customers and plans for increased footprint with key retail customers.

“Not only did the new product collections receive great feedback, but customers were stunned by the polished look of the stand and innovative units displayed in a retail style environment. We look forward to catching up with our contacts from Cannes in the coming weeks and anticipate a strong start to 2019 with the launch of these stunning new collections.”