Fraas opens pop-up store to achieve fourth point of sale at Munich Airport

By Luke Barras-hill |

The Fraas pop-up store at MUC T2 will be open until the Easter holidays.

German fashion and textile accessories company Fraas has opened a pop-up store at Munch Airport (MUC) Terminal 2.

The pop-up, opened in cooperation with MUC retailing subsidiary Eurotrade, marks the fourth point of sale for Fraas at Germany’s second largest airport.

Visitors will discover a thoughtfully assembled assortment of garments, ‘from timeless classics to the iconic Fraas plaid and the most popular travel companion in travel retail: the Fraas Plaid Poncho’, said the company.

“The decision to open the pop-up store at Munich Airport underlines Fraas’ commitment to providing unique travel retail experiences and high quality accessories that leave a lasting impression not only in everyday life but also when travelling,” read a statement.

“Thanks to the long-standing and successful co-operation with eurotrade Flughafen München Handels GmbH, passengers at Munich Airport have been buying our Fraas accessories with growing enthusiasm for over five years.”

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