Aberfeldy 19YO Exceptional Cask steps into the spotlight for Dubai Duty Free

By Charlotte Turner |

Bacardi's-Aberfeldy-19YO-Exceptional-Cask-leadBacardi Global Travel Retail has launched Aberfeldy 19YO Exceptional Cask with Dubai Duty Free, the latest release from the Exceptional Cask Series of rare, limited edition special finish aged single malts.

 

The latest Exceptional Cask small batch whisky – selected and crafted by Malt Master, Stephanie McLeod – blends four rare Aberfeldy casks. Bottled at 43% ABV, the 70cl Aberfeldy Exceptional Cask 19YO Sherry Finish is presented in a gift pack with a RRSP of $150/AED 540.

 

One of the whiskies spends its entire maturation period in an ex sherry cask, says Bacardi.

 

The other three, after spending 15 years in refill casks, were then placed into Oloroso sherry casks for four years of additional maturation, “to develop the subtle sherry influence that adds an extra layer of luxury, respectfully complementing the classic Aberfeldy taste profile of soft fruits, toasted cereals and smooth honey aromas”.

 

Bacardi's-Aberfeldy-19YO-Exceptional-Cask-large

Bottled at 43% ABV, the 70cl Aberfeldy Exceptional Cask 19YO Sherry Finish is presented in a gift pack with a RRSP of $150/AED 540.

‘WORLD’S FASTEST-GROWING SINGLE MALT’

Available from this month at 13 Dubai Duty Free stores across Dubai International Airport, Aberfeldy 19YO Exceptional Cask Small Batch is presented in special edition packaging, including bottle numbering.

 

“In a further celebration of the Aberfeldy heritage that will intrigue and delight whisky lovers, one of the actual sherry casks used in the ageing will travel from the Aberfeldy distillery to Dubai as part of an in-store sales presentation in December, sharing the historic craft, texture and aroma of the Aberfeldy ageing process,” adds Bacardi.

 

As recently reported, the world’s fastest growing single malt Aberfeldy was listed as the tenth-largest single malt in global travel retail (IWSR 2018), having accelerated year on year from being in 18th position in 2013.

 

Sandeep Chugh, Regional Manager, Middle East and Africa, Bacardi Global Travel comments: “The Aberfeldy Exceptional Cask 19YO Sherry Finish is a truly remarkable addition to the Exceptional Cask series and we are delighted to partner with Dubai Duty Free in bringing this limited edition to DXB.

 

TRAVEL RETAIL: ‘AN ESSENTIAL DESTINATION FOR WHISKY’

Sandeep-Chugh,-Regional-Manager,-Middle-East-and-Africa,-Bacardi-Global-Travel

Sandeep Chugh, Regional Manager, Middle East and Africa, Bacardi Global Travel.

“The Exceptional Cask series, inaugurated in May 2018, has injected prestige and credibility, helping make travel retail an essential destination for those seeking award-winning quality, aged heritage and rarity among the world’s very best aged Scotch whiskies.

 

“Over the past year-18 months the powerful surge by Aberfeldy in sales across Europe and Asia has demonstrated the brand’s exceptional ability to innovate with new launches that engage and convince the sophisticated whisky shopper and I am confident that the launch of Aberfeldy Exceptional Cask 19YO Sherry Finish at Dubai Duty Free will further consolidate that success.”

 

Dubai Duty Free Executive Vice Chairman & CEO, Colm McLoughlin adds: “Dubai Duty Free is determined to offer our guests the very best shopping experience and we are delighted to partner with Bacardi Global Travel Retail in presenting the Aberfeldy Exceptional Cask 19YO Sherry Finish as an exclusive in our stores.

 

“This is an exciting launch that will not only attract whisky collectors and connoisseurs but also provides a stunning gifting opportunity, available only at Dubai International.”

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