TRBusiness talked to Jeffrey Davis, Merchandising Director Beauty, Lotte Duty Free in Cannes last month about the company’s ambition to become the global leader in duty free & travel retail within the next two years and how experiential retail – particularly in beauty – has become the most important part of the business.

He also talked about Lotte’s expansion strategy inside Korea but also overseas in Vietnam where it plans to open ‘three or four new stores’ in the next few years. Oceania continues to be a focus for Lotte, which is monitoring new tender opportunities ‘coming up very quickly’.

Davis also confirmed in this video that ecommerce is ‘by far’ Lotte’s fastest growing channel of business.

Like what you’re watching? Follow TRBusiness on Linkedin: