Sun and Champagne in the Maldives

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Alpha MVKB has announced that it has been granted exclusive distribution rights for the Mo?t Hennessy brand in the Maldives. The contract is for an initial term of three years and covers the company's full

range of premium Champagnes, wines and spirits.

Alpha said in a statement that the distribution agreement is a reflection of the strong and productive business relationship that Alpha has developed with this prestigious company in the region. The portfolio features the top Champagne brands Dom Perignon, Krug, Mo?t Chandon and Veuve Clicquot. The wine range includes top New World varieties such as Cloudy Bay, Cape Mentelle, Green Point and Terrazas.

Hennessy Cognac, Belvedere Vodka and Glenmorangie Malt will also fall under this exclusive contract.Alpha MKVB has a strong portfolio of brands in the Maldives and it is also the market leader in wines and spirits distribution in the country. Mo?t Hennessy products are already sold in the airport duty free shop, but this new contract entitles Alpha MKVB to market the premium ranges to the key resorts in the Maldives.

Ashwin Deo, Managing Director, Moet Hennessy India & ISC commented: ?With their excellent business credentials and proven experience in this field, Alpha Retail was the perfect company to take on this contract. We trust their judgement implicitly and we are confident that they will have great success with our brands in this market.?

Martin Petchey, Alpha Retail International Director commented: ?We are delighted that Mo?t Hennessy awarded us with this exclusive contract. This strengthens Alpha?s position in the Maldives even further and allows us to offer an incredibly strong selection of fine Champagnes, wines and spirits to our discerning customers.?

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