Aer Rianta International (ARI) has transformed its The Loop Duty Free beauty offering at Dublin Airport with the addition of new brands this summer.

The news follows the launch of ARI’s new flagship The Loop Duty Free liquor store in Terminal 2, where the ongoing redevelopment includes a new beauty walkthrough. 

Featuring over 100 beauty brands including Jo Malone, Tom Ford, Crème de la Mer, Dior, Estée Lauder, Clarins, Clinique, Lancôme, Bobbi Brown, MAC and Chanel, The Loop is home to one of Ireland’s largest beauty emporiums.

Passengers are now presented with even greater choice, through the introduction of Acqua di Parma, Atelier Cologne, Diptyque, By Kilian, La Prairie, Maison Margiela, Proenza Schouler, Rituals, Shiseido, Tiffany and Le Labor.

EXPANDING PORTFOLIO

According to ARI, the introduction of Le Labo is one of the most exciting additions to its ‘ever expanding’ beauty portfolio. This is a first-to-market Irish retail exclusive and a European travel retail exclusive at The Loop.

Available in Terminal 1 and Terminal 2, ARI says the pop-up boutiques encapsulate the soul of Le Labo ‘the laboratory’ and represent the brand’s New York roots.

Le Labor, which offers unisex fragrances for men and women, creates perfumes that ‘evoke memories’ by reworking classic notes into something original.  Customers may also avail a complimentary personalised service, whereby labels can be customised while waiting.

Expert advice is available from staff and brand ambassadors throughout The Loop, as well as complimentary beauty services. Savings of at least 15% are available on beauty favourites compared to downtown prices, with up to 40% off selected lines.

An extensive range of airport exclusive products is available for shoppers seeking something unique that cannot be purchased downtown or on the high street.

Deirdre Devaney, Global Head of Beauty commented: “Continuously reviewing and rejuvenating our product offering is an important component of remaining relevant and reflecting changing customer requirements.

“We are delighted to welcome these exciting new beauty brands, including an Irish retail exclusive, all of which are testament to our commitment to delivering an enhanced customer experience.”

Martin Carpenter, General Manager Ireland added: “We are thrilled to further strengthen our retail offering within beauty, which is a key category for us at The Loop. I would like to take this opportunity to thank the team who have worked tirelessly to deliver this ambitious innovation plan.” 

The Loop offers a complimentary Shop and Collect service to passengers travelling within the EU. Passengers can leave purchases in storage and collect them on their return.