‘Earth’ watch on top at easyJet
By Kevin Rozario |
The Artisan Beads ‘Earth’ Watch (£15/€19.50) has become the bestselling item on board EasyJet resulting in a second Artisan listing from this month: the ‘Earth’ bracelet, which will also be sold with a complimentary pair of earrings.
The bohemian-inspired ‘Earth’ items were selected from the Artisan Beads hand-designed collection, supplied by Travel Retail Solutions. As the name suggests, the polymer clay beads feature natural tones with flashes of turquoise.
A spokesperson from Artisan Beads says: “The sales figures from easyJet have been extremely encouraging, exceeding projections. We are looking forward to working with TRS during 2014 to maintain and secure new listings and continue developing the Artisan brand.”
The assortment features bracelets, watches, necklaces, and earrings plus gift sets that comprise a matching watch, bracelet and pair of earrings. According to TRS, these are proving extremely popular, with multiple airline listings confirmed in Germany, Finland, and Scandinavia.
Following the fashion trend of ‘stacking’ bracelets, Air Berlin will list four designs, including the monochrome Luna model, and purple Haze. The Artisan Beads spokesperson adds: “We have been delighted with the success of Artisan so far and the interest we have received from UK and European airlines.”
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