Lina Lim joins Treasury Wine Estates’ Global Travel marketing team

By Charlotte Turner |

Lina-Lim-Treasury-Wine-Estates-leadTreasury Wine Estates has appointed Lina Lim as Global Customer Marketing Manager; Global Travel and On Premise, effective 17 July.

 

Lim will be based in Singapore and will report to Pieta Jordan, Global Marketing Manager, Global Travel & On Premise.

 

“Lim brings significant experience to our business, having spent the last two years with Diageo as Customer Marketing Manager; Emerging South East Asia,” says Jordan.

 

In addition, Lim has also held various Trade Marketing and Sales roles at Procter & Gamble covering key markets within Asia, Middle East & Africa.

 

“This depth of experience in both commercial and marketing, will see her contribute greatly against our global ambition to deliver world class category leadership to transform and deliver the ultimate wine & brand experience to drive greater value for TWE, shoppers & consumers,” adds Jordan.

International

Alcohol insights: Conversion up, spend down in Q4

Conversion of visitors in the alcohol category in duty free has risen to 54% in Q4 2023,...

International

TR Consumer Forum: Agenda & speakers revealed

Influential speakers will unpack the most effective strategies for understanding and engaging...

Middle East

Saudia Arabia's KKIA unfurls T3 duty free expansion

King Khalid International Airport (KKIA) has unveiled the first stage of its much-vaunted duty...

image description

In the Magazine

TRBusiness Magazine is free to access. Read the latest issue now.

E-mail this link to a friend