Fashion brand Desigual has opened two new stores with Dufry at RIOgaleão–Tom Jobim International Airport Terminal 2 (International departures); the brand’s second airport location in Brazil.

 

Desigual’s presence forms part of Dufry’s expanded fashion offer at Rio in a multi-brand environment with brands such as Lacoste, Calvin Klein and Tommy Hilfiger and alongside standalone stores for Polo Ralph Lauren, Michael Kors, Salvatore Ferragamo and Hugo Boss.

 

Desigual has operated a standalone store and multi-brand shop-in-shop at Sao Paolo-Guarulhos Airport for the past two years.

 

Dufry and Desigual have also partnered to open a temporary pop-up store in Rio Airport’s Terminal 2. The 63sq m space sits alongside Dufry’s Sunglasses department and will be present through to October 2017.

 

RIO – SET FOR HUGE PASSENGER GROWTH

Marco Gadola, Head of Travel Retail at Desigual comments: “Rio Galeão is a strategic location in South American travel retail. It already has scale but is set for huge passenger growth as the Brazilian domestic and international aviation market expands over the coming years.

 

 

“Bringing a brand such as Desigual to this and other locations will help boost Dufry’s female-focused fashion offer and add vibrancy, colour and appeal to the retail experience in a way that Desigual knows best.”

 

Gustavo Fagundes, Dufry´s Director of Brazil and Bolivia operations added: “We are pleased to welcome Desigual into our fashion portfolio at RIOgaleão as we always seek to expand the category at this location with the best and most dynamic brands.”

 

Dufry operates a total of 13 Desigual stores in Latin America, including Cancun, Los Cabos, Puerto Vallarta, Punta Del Este, Montevideo and Santiago Airports.