North American travel retailer Paradies Lagardère has picked up two concession packages at Cincinnati/Northern Kentucky International Airport (CVG), promising several ‘unique concepts’ and ‘powerhouse brands’ in fashion, souvenirs and travel essentials.

Taking into consideration the airport’s objectives and the needs of its passengers in its winning bid, Paradies Lagardère has assembled a retail programme that hones in on sense of place in a celebration of all the region has to offer.

Gregg Paradies, President and CEO, Paradies Lagardère said: “We’re confident that the retail programme Paradies Lagardère has put together for CVG Airport will offer travellers an enhanced customer experience unlike any other.

“Our proprietary concepts speak to the history, culture and exciting future for the city of Cincinnati and the region, and we’re offering several popular brands for travellers to enjoy. Paradies Lagardère has also incorporated innovation and technology into these offerings, which will not only make purchases more convenient for travellers, but provide an enhanced customer experience.”

A TASTE OF CINCINATTI

Over-the-Rhine-Market, named after the popular Cincinatti neighbourhood, offers basic travel neccessities alongside grab-and-go food items housed in an attention-grabbing store.

Seven Hill Essentials provides food, gifts and items from local vendors, sports-themed merchandise, plus Floxbox by Kendu – a new generation LED display combining textile images with motion effects and animation.

SemiSweet gives travellers a sweet taste, with confectionery ranging from Godiva and Lindt to Ghirardelli, while Books, Barrels and Bridges blends the airport’s theme into aesthetics, boasting a large selection of snacks, magazines, books and take-home apparel from the famed Kentucky Bourbon Trail and its world-renowned distilleries.

Gaslight Gifts merchandises travel basics alongside a large selection of local and regional gourmet food items in a nod to Cincinnati’s history and gaslight district. Souvenirs available to purchase include brands such as Montgomery Inn BBQ, Rivertown Inkery and Kentucky Souvenir.

Paying testament to the Art Deco facade of the Cincinnati Museum Center, Queen City Exploration contains an impressive array of local gourmet food, gift and souvenir items, with popular vendors including Honey Sweetie Acres and Cityscape Tiles.

Meanwhile, No Boundaries will present the best in outdoor apparel and accessories, stocking labels such as Columbia Sportswear Company, Mountain Hardwear and Aventura.

Sports enthusiasts will find what they are after at The Scoreboard, selling the best officially-licensed sports apparel and accessories.

‘POWERHOUSE BRANDS’

Travellers can also benefit from several ‘powerhouse brands’ such as TripAdvisor that retails travel essentials, snacks, newspapers and magazines; a CNBC store features a re-imagined design and novel travel essentials concepts; and Brooks Brothers will satisfy the sartorial whims of travellers with contemporary business and leisure clothing.

Other units include handcrafted jewellery from Brighton, men’s and women’s fashion from Spanx, with Paradies Lagardère’s Today store rounding off the offer with technology, entertainment, news and travel essentials.

Candace McGraw, CEO, CVG added: “We’re excited that the new CVG shops will elevate the customer experience while bringing in local flair and providing another avenue to tell the story of our region’s unique offerings to travellers.”