Heinemann Asia Pacific and Plaza Bali Duty Free have officially opened a 548sq m airside multi-category duty free shop, located at Level 2, International Departure Hall in Juanda International Airport Terminal 2, Surabaya, Indonesia.

 

As previously reported Heinemann Asia Pacific and Plaza Bali were awarded the contract to operate Duty Free Multi-Category and Packaged Food concessions at Juanda International Airport in Surabaya, Indonesia,Terminal 2, by PT. Angkasa Pura I (Persero) in November last year.

 

For a full gallery of images click here.

 

The new duty free store will carry a wide range of products across categories including perfume & cosmetics, leather goods, travel accessories, liquor and tobacco, fashion & accessories, confectionery and local delicacies.

 

The shop will stock products from major international perfume and cosmetics brands, Estée Lauder, Lancôme, SK-II, Clinique, and L’Occitane. Luxury fashion and accessories brands such as, Montblanc, Calvin Klein, Swarovski and Lacoste will also be stocked alongside chocolate brands such as Godiva, Lindt and Guylian. To round out the offer, wine and liquor brands, Absolut, Bailey, Chivas Regal, Jack Daniels, Johnnie Walker, Torres and Penfold will be on offer.

 

TRADITIONAL RACING BULL SCULPTURE

Each section of the store is ‘subtly separated’ with the use of colours and textures, ‘giving the store a vital overview and a refreshing image’. International fashion brand, Lacoste, also introduced its latest shop in shop concept store within Surabaya Duty Free.

 

Heinemann Asia Pacific collaborated with a local artist to sculpt a pair of “Karapan Sapi”, (Maduranese racing bulls) – a traditional bull racing sport held especially for celebrations – the sculpture is painted in ‘Surabaya Duty Free’ colors of red and blue to commemorate this special occasion.

 

Max Heinemann, Chief Executive Officer of Heinemann Asia Pacific, said, “The great partnership and line up with the top brands across all categories underlines Heinemann Asia Pacific’s vision for Indonesia’s travel retail and the shared view on strong growth in the airport and retail scene.

 

“With the vast potential in Indonesia, we are very pleased to be able to participate in Indonesia’s travel retail market. Surabaya Duty Free is our first multi-category store in Indonesia and we look forward to a successful venture here.”

 

BON BON VOYAGE

The joint venture was also responsible for the opening of a standalone 141sq m Bon Bon Voyage store; a landside packaged food shop in Terminal 2. Bon Bon Voyage’ carries a wide assortment of chocolates, candies, popular local food and delicacies, including popular local favourites – smoked milk fish, fruits chips and layer cakes.

 

For a gallery of images click here.

 

“Inspired by the concept of candy wonderland, the shop uses the main colours of a candy cane, red and white striped design throughout the colorful store, adding a touch of whimsy and fun into the shopping experience,” says Heinemann Asia Pacific.

 

Max Heinemann, Chief Executive Officer of Heinemann Asia Pacific, said, “Many details were added into this shop, from the logo to the candy swirls designs on the ceiling, instead of the traditional gondolas for product display, we replaced them with colorful push carts that gives the shop an additional interesting element.

 

“Like all our other retail shops, we want to bring our customers a complete and different shopping experience, from the assortment we carry to the shop design. We are very happy to be working with Plaza Bali and Angkasa Pura Airports and together with their great support; we look forward to a successful start in Indonesia”

 

Heinemann Asia Pacific is a wholly-owned subsidiary of Gebr Heinemann – which posted a consolidated turnover of €2.4bn in 2013 – with operations in Australia, Bangladesh, Bhutan, China, Indonesia, Laos, Macau, Malaysia, Mongolia, Myanmar, Singapore and Vietnam.