Galaxy sneakers show Bally’s sports luxe credentials
By Luke Barras-hill |
DFS Group has partnered with Swiss luxury brand Bally to launch the DFS x Bally Galaxy sneaker for men and women.
Available in two styles, a men’s maroon and blush derivation for women, the Galaxy claims to be the company’s most lightweight sneaker.
Part of Bally’s Retro Sneaker Collection – a re-release of some of the firm’s iconic sneakers from the past 40 years – Galaxy echoes its maker’s origins in elevated footwear, blending luxury suede and leather detailing with breathable canvas and a treaded sole for greater traction.
The shoe will merchandise at T Galleria by DFS Macau, City of Dreams from 12 May before rolling out to DFS stores worldwide.
“At DFS, newness and innovation are hallmarks of our approach to delighting our customers,” commented Sibylle Scherer, President Merchandising and Consumer Marketing, DFS Group. “We are thrilled to be partnering with Bally on this exciting rendition of the Galaxy sneaker, and to introduce yet another product to our customers that is available only at DFS stores worldwide.”
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