Electronic cigarette zone at LHRT4

By Doug Newhouse |


Electronic cigarette maker Gamucci plans to open “the world’s first electronic cigarette airport vaping zone” at Heathrow Airport T4 next week.

 

 

According to the company the new zone will open next Monday (25 November) and become the first airport terminal to offer a designated indoor area where passengers can enjoy electronic cigarettes. Currently T4 handles around 9.8m passengers a year.

 

The Gamucci firm says that this development is taking place at a time when the popularity of electronic cigarettes “is growing rapidly worldwide” and it points to Euromonitor International research which estimates that global sales are currently worth around £1.3bn ($1.9bn), with the UK and the US the two leading markets today.

 

In a statement, the company said: “The Gamucci Zone will be around 30sq m, located in the International Departure Lounge next to luxury brands and duty free stores, with entry restricted only to those aged 18 and over. It will open from 05.00 until 22.30 each day and will only sell Gamucci electronic cigarettes.

 

 

A FIRST FOR GAMUCCI AND HEATHROW

“The Gamucci Zone will be the only indoor area in which passengers will be able to enjoy electronic cigarettes”.

 

The company adds on its website that according to Nielsen, Gamucci is the fastest growing electronic cigarette brand in the UK, although its products are already sold in more than 55 countries worldwide.

 

Taz and Umer Sheikh, Co-Founders of Gamucci, said: “As a London-based company, we are delighted to be launching the world’s first electronic cigarette vaping zone at Heathrow Terminal 4. Heathrow is the busiest airport in Europe, with millions of passengers passing through each year from all over the world. The Gamucci Zone at Heathrow complements our positioning as a global brand sold in 55 countries worldwide.

 

“We are frequent travellers ourselves and identify with the frustrations smokers endure when they are through security. We hope our vaping zone will offer an environment to satisfy their cravings. All of our products are non-combustible and allow smokers to enjoy nicotine without any of the by-products of combustible tobacco.”

 

More information on the company can be found by following this link: http://www.gamucci.com

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