Edrington’s ‘Telis’ Baroutsis moves out of travel retail
By Charlotte Turner |
Aristotelis ‘Telis’ Baroutsis is moving on from his position as Managing Director of Global Travel Retail for a place on the company’s Executive Committee as Managing Director Regional Power Brands; one of the company’s three business units.
Baroutsis, who will move from Singapore to the company’s new global headquarters in Glasgow, will oversee brands such as The Famous Grouse and Cutty Sark blended scotch whiskies and Brugal rum, and will have commercial responsibility for Edrington’s total portfolio in Europe, Middle East and Africa.
Baroutsis joined Edrington in 2010 and led the GTR team since its inception in 2014.
During his tenure, travel retail has been one of the strongest performing channels within Edrington, says the company, playing a particularly key role in the growth of the group’s flagship brand, The Macallan.
Commenting on his move, Tellis said: “My time in travel retail has been incredibly rewarding – it’s a truly global and dynamic channel that offers unique opportunities for brands.
IGOR BOYADJIAN: ‘EXCITING PROJECTS TO COME’
“The success Edrington GTR has enjoyed is a testament to the talent and commitment of our fantastic team and partners and has given me the opportunity to move on to an exciting role where my travel retail experience will be invaluable.”
Igor Boyadjian succeeds Baroutsis as Managing Director of Global Travel Retail, and will be based in Singapore.
Boyadjian founded and co-owned Fix Wines & Spirits, a distribution company based in Cyprus and Dubai, in 2005. In 2013, he formed a joint venture with Edrington – Edrington Fix Middle East (EFME), which was later wholly acquired by Edrington in 2016. Before FIX Wines & Spirits, Boyadjian held roles with Allied Domecq and LVMH.
“This is an incredibly exciting time to be joining Edrington GTR,” says Boyadjian. “Under Tellis’ leadership the business has gained significant momentum, and I look forward to building on this through continued innovation and close collaboration with our partners in this strategic channel. We have strong ambitions, especially for The Macallan, for which we have very exciting projects for the years ahead.”
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