Rosafox revamps range with new materials

By Charlotte Turner |

Rosafox-shawlsRosafox says it is will introduce a new range of fur shawls, featuring more ‘sophisticated materials and patterns’ at the TFWA World Exhibition, Green Village stand J65, in Cannes in October.

 

Rosafox, which designs and makes all its products in Finland, was inspired by Baroque ornaments for its latest collection, which sports ‘classic earth tones’ as well as bright colors such as purple, red and blue.

 

“For customers who prefer the elegant classic style, Rosafox will offer new materials to the collection, among them, a combination of light, breathable and comfortable modal/cashmere,” says the brand.

 

Rosafox remarks that there is a high demand for its fur shawls in China and that the travel retail channel is becoming of increasing importance.

 

“Travel retail has become more important every year,” says Rosafox.

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