Italy’s Bombata bound for Brazil with Dufry listing
By Charlotte Turner |
Bombata, the Italian computer and tablet case manufacturer, has secured its first listing in Latin America with Dufry Brazil.
The company’s travel retail adviser for the Americas, Phil Peterson told TRBusiness that the first order has been shipped and that the company will start sales shortly in six locations at both Sao Paolo Guarulhos and Rio de Janeiro Galeão airports.
“Later in the year we will roll out to other airports in Brazil as we build up our promotional programme in their monthly catalogue,” adds Phil Peterson.
“The buyers in Brazil were really impressed by our selection of cases and the bright colors and modern designs. We are all convinced that the Brazilian traveler, as well as visitors to Brazil, will love the range.”
This is Bombata’s first point of sales in Latin American duty free, and Peterson is convinced that the range will do ‘really well’.
“Within the next month or so, we hope to announce more displays in other airport and border shops in the region,” he adds.
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